Author Archives: Kevin Steen

iDirect Innovation — A Core Strength

Kevin SteenBy Kevin Steen, President and Chief Executive Officer, iDirect

The SATCOM industry’s technology innovation cycle is accelerating at a rapid pace toward lower costs and to offer higher levels of customer satisfaction.

This year alone, breakthrough satellite designs are flooding the skies with ultra-fast bandwidth. Flat-panel antennas that are smaller, faster, and less expensive are spurring critical new applications and opening greater market opportunities — virtualized network infrastructure is enabling operators to support high-volume users over large-scale networks.

iDirect understands that ground infrastructure sits at the heart of these innovations and is the foundation of a satellite network. It also determines, to a large degree, the cost of deploying and growing a business and the ability to serve distinct markets and capture revenue.

The company is driving continued platform innovation to unleash the power of the satellite to a world that demands unlimited connectivity. The result was that 2017 was a milestone year in propelling High Throughput Satellite (HTS) and DVB-S2X toward those efforts.

One critical achievement was to enable satellite operators to bring high throughput capacity to market in the most profitable way possible — through offering a range of wholesale and managed services, depending on the region to be served and the needed applications. In 2017, iDirect became the de facto standard platform for the top three, major satellite operators.

The next pillar in the company’s strategy is to provide customers with a path to DVB-S2X. The higher throughputs and cost savings from HTS are critical for the markets that are experiencing insatiable user demand as well as serving price-sensitive markets. In 2017, iDirect customers launched DVB­S2X networks and unveiled ambitious plans to grow their business with iDirect’s next-generation platform technology.

iDirect Innovation—A Core StrengthWith a look to the future — to the day when VSAT will be a true “plug-and-play” extension of the telecom network fabric — strides had to be taken this year to advance toward that goal. iDirect’s plan demonstrates our support for future technology breakthroughs such as roaming, intelligent satellite payloads and satellite-5G network architecture.

Moving into 2018 and beyond, iDirect is leading the satellite industry toward a transformative architecture that will empower satellite service providers to realize fully dynamic, service-oriented satellite networks. Read More

Your Intelligent Path Forward Begins Today

iDirect - Your Intelligent Path ForwardBy Kevin Steen, VP of Global Sales and Chief Operating Officer, iDirect

When it comes to planning and ensuring your long-term growth, iDirect’s powerful next-generation technology and innovations are forging the most intelligent path forward today.

I’d like you to join us on the journey at IntelligentPathForward.com. Our goal is to share unprecedented visibility and context with iDirect partners into the full lineup of releases coming this year and next so you can capitalize on your next phase of growth.

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We’ll show you both the broader perspective of where we’re headed as a technology industry leader … as well as the ground-level product detail you need to make the best choices for your business along the way. Most importantly, we’ll connect the dots between the innovations we’re delivering and how they will enable you to access more markets, better manage operational and capital costs, and create unique value for your customers. It all boils down to staying on the right path to growing your business for the long term.

The iDirect Intelligent Path Forward is your iDirect base camp for all the insights, background and intelligence you need in order to effectively execute on your business plans. Over the coming months we’ll be adding new pieces to the story, mile markers along the way, that demonstrate how the iDirect roadmap is aligned with your growth plans. For instance, today we’ll zero in on the re-engineering of our remote portfolio, and what this means for delivering specialized applications. Read More

Satellite and the Promise of ‘Yes’

Kevin SteenBy Kevin Steen, Chief Operating Officer, iDirect

A promise can be very powerful. Take, for example, the promise that we make everyday to our customers and partners of delivering better technology and greater value. But as an industry we should also be thinking about the bigger promise at stake.

It’s a question I am pondering as I prepare for this week’s World Satellite Business Week conference. I am participating on a panel discussion, ‘VSAT Solutions and Services: Delivering the Broadband Promise’ and as preparation I have been asked to think about promises the satellite industry has delivered, as well as which promises the market should expect us to fulfill in the near term.

Naturally, one big-picture “promise” that comes to mind is satellite’s role as part of a converged end-to-end network. As an industry we are working diligently on what it takes to become part of this network convergence—things such integrating into the core telecom network and driving down the overall cost in order to become more price competitive, and delivering a user experience that parallels terrestrial ones.

Success is defined as the point at which the access technology, whether fiber, wireless or satellite, is irrelevant to the end user—the experience is the same regardless of what access technology is deployed. We must think in end-user terms; words that are used to describe delivery of service in traditional telco language, such as “provisioning” vs. “commissioning” and expectations that end users have based on how telecommunication services are delivered today on a broader scale. Read More